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The Backstory | how I got here

 
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I used to give some generic answer. But now when people ask, “How did you get started in the fields of photography and graphic design.” I simply respond, “depression.” I know people are looking for some big fancy story about me always knowing this is what I wanted to do or how I have a BA in Photography or went to art school. None of that is true. I guess if I wanted to take it way back, it was always apparent that I was interested in ‘the arts.’ When I was a kid, you wouldn't dare catch me without a notebook and pen. I wrote everything down, even things that might have seemed insignificant at the time - license plate numbers, weird phrases I heard my Nanny say (my grandmother had an imagination and a foul mouth), to-do lists, motivational quotes, etc. I kept my notes fairly organized just in case I ever needed to recall anything or relay information. Intermingled with my notes were always drawings and sketches, color swatches, and my attempts at creating my own typefaces.

For most of my life, I struggled with general anxiety; especially in social situations so, I spent a lot of time with notebooks and sketchbooks just writing and creating images. After high school, I attended Webster University. With no real idea of what I wanted to do with my life, I went in as a Journalism major because all I’ve ever heard is “you’re a great writer.” Depression hit me like a ton of bricks the day I walked onto that campus. Classes hadn’t even begun yet. I worked on campus the summer after high school. I was miserable and slowly started to hate writing. Everything I wrote had depression ‘written all over it.’ So, I stopped. Completely and abruptly. Though my classes were forcing me to write, I needed something else. My career started with a simple request for Santa (my parents) to bring me a fancy camera for Christmas that year. I was always taking pictures. You remember disposable cameras and those point-and-shoots everyone had in there ‘mirror selfies’ in the early 2000s? Yep. That’s what I considered photography at the time. I knew nothing about cameras, but I needed a hobby; a distraction. Santa came through. That was the first semester of my freshman year in college, and I never put the camera down.

College wasn’t all terrible. I met some of the most important people in my life during such a dark time. Tyrell Thompson, better known as Rell Finesse, introduced me to the world of graphic design. In the peak of his career and the height of my depression, we worked day and night to build our hobbies into businesses and taught each other what we couldn’t learn in the classroom. We took on gigs we were under-qualified for to learn and challenge ourselves - and make money because you seem to get hungrier in college. Go figure. But people gave me opportunities, encouragement, and affirmations during that time that I can never repay them for.

Creating helped me survive the depression and anxiety.
My career was born out of that survival.
Creating is why I’m still surviving.


The Vision | Where I’m taking you

 
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I’m working to create a community of resource and idea-sharing, honesty and constructive criticism, and confidence that replaces brand shame. I want to provide tools and resources for those willing and wanting to learn - whether that's to create it for you or point you into the direction of where to find it and to create it yourself. As a self-taught designer and photographer, I know how difficult it is to gain access to resources like studios and equipment or software and classes.

Currently, the groundwork for Artistry Studios is being laid by creating the community I envision in a digital space. In December of 2018, I launched a Facebook group called Artistry Academy. I began Artistry Academy with the entrepreneur in mind. We all know how integral brand identity is to building a business but we all don’t know exactly when and how to implement the many components of branding. As a DIYer and entrepreneur myself, I understand the need to get things done but not necessarily having the budget or resources to do so. Though the long-term idea of Artistry Studios is to be that brick and mortar resource for the St. Louis community, this is where it starts.

What we need


I am looking to raise $20,000.

We have two initial goals for the use of these funds - startup costs.

  • Secure Studio Building Lease in the St. Louis Area

    • Pay 3 months rent

  • Furnishings + Equipment

    • Coworking Desks + Chairs

    • 2 iMacs

    • 4 Adobe Creative Cloud Licenses

    • Photography Backdrop Roller System

    • Strobe Lighting Equipment

    • 2 Canon Camera Kits

More details being added.

If you’d like to donate something directly, please reach out to us support@ashleenicoleartistry.com or call 314-675-0592.

 As A Thank You


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All Donations

A personalized, handwritten ‘thank you’ note. We appreciate every single penny of your hard-earned money and we’ll never stop telling you!

Bonus:
• Artistry Button

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$50 Donation

Consider yourself a part of the Artistry Team! Receive your own official Artistry Dad Hat and a handwritten ‘thank you’ note for your investment!

 

more ‘Thank You’ gifts being added.