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branding | Website design | Social Media design

rashida s. thomas

Rashida S. Thomas is a certified financial educator that helps single professionals get on a path to eliminating their debt so they can overcome financial anxiety.

Project Objectives:

➡︎ Redefine brand identity
➡︎ Build visual consistency online
➡︎ Create an online home & education hub

The new brand presence of Rashida S. Thomas is all about approachability, confidence, and a calm attitude toward finances. Using shades of blue, the cool tones capture the likeness of a more mature audience while remaining visually competitive and up-to-date. With the identity of Rashida S. Thomas, we created a neutral yet well-polished brand that allows for the eye to be pleased, the information presented beautifully, and Rashida‘s knowledge to stand out.

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WEB DESIGN

Together we created a Squarespace web design that is inviting and simplistic. The cool tones of blue and beautiful brand photography aid the viewer in actually feeling less anxious about the financial situation.

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social asset design

 
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